VEICHI Electric's Strategic Foray into Bosnia and Herzegovina

Riding on the trend of globalization, VEICHI Electric has set its sights on the European market, specifically Bosnia and Herzegovina (BiH), as a pivotal gateway for its overseas expansion strategy. Recently, led by the astute leadership of Mr. Song Qixun, Vice President of VEICHI Electric, and Mr. Li Hui, Director of the International Business Department, a distinguished delegation embarked on a mission to BiH to engage in strategic investment and trade negotiations that would unlock new horizons for cooperative development.

A Warm BiH Welcome and Fruitful Dialogues

Upon arrival, the VEICHI delegation was greeted with open arms by Mr. Marko Kubatlija, Director of the Investment Promotion Agency. In a congenial meeting, Mr. Kubatlija outlined the investment-friendly landscape of BiH, touching on key incentives such as the tax system, educational infrastructure, a skilled labor force, competitive industrial zone operating costs, and the nation's free trade agreements. His discourse was a clarion call to Chinese enterprises, inviting them to consider BiH as a fertile ground for investment and business establishment. In response, Vice President Song Qixun expressed his gratitude for the BiH's warm hospitality and provided an insightful overview of VEICHI Electric's comprehensive development, industry standing, and its ambitious global expansion. He highlighted the company's technological prowess in sectors ranging from agricultural processing to power facilities, household photovoltaic solutions, and mining. Furthermore, he articulated the vision for a new factory project in Europe, emphasizing the vast market potential within BiH's energy sector. This was complemented by an invitation to BiH representatives to visit VEICHI Electric's headquarters in China for an in-depth exploration and inspection.

Meeting with BiH Investment Promotion Agency

Expanding Partnerships and Exploring Synergies

Following the meeting, the VEICHI delegation promptly convened with Mr. Mirsad Jašarspahić, President of the Federation of Chambers of Commerce, and Mr. Pero Ćorić, President of the Republic of Srpska Chamber of Commerce. The exchange was a testament to VEICHI's desire for deeper involvement in BiH's industrial sectors. The discussions were characterized by a spirit of camaraderie and transparency, fostering a mutual understanding of the chambers' service objectives and scope. And at once VEICHI expressed a keen interest in leveraging the "Belt and Road" initiative to forge practical cooperation with local enterprises across various fields.

The delegation's itinerary included a visit to GRIZELJ, a renowned industrial automation company in Sarajevo, on the recommendation of the chambers. Instrumental technical expertise exchange there paves the way for future collaborative endeavors.

Meeting with the Federation of Chambers of Commerce

Meeting with the Republic of Srpska Chamber of Commerce

In-Depth Exploration and Strategic Alliances

The VEICHI delegation paid sequent visits to the Ministry of Trade and Tourism of the Republika Srpska entity and their partners HD Development Company for nuanced understanding of the local business environment, industrial layout and the Chinese enterprises status quo in BiH. They also conducted a research on KALDERA, a leading enterprise in the European region known for its expertise in design, production, and construction. These interactions were pivotal in identifying opportunities for collaboration across a spectrum of fields, thereby bolstering VEICHI's prospects for expansion in Europe.

Meeting with the Ministry of Trade of Republika Srpska

Meeting with HD Razvoj Company

Meeting with KADERLA Company

Foundations Laid for a Promising European Venture

This inspection tour has enhanced mutual understanding between VEICHI Electric and BiH, and acted as a hinge to potential customers there, laying a solid foundation for future breakthroughs in the European market. VEICHI Electric’s commitment to serving the global market with innovative products is underpinned by its globalization strategy, which is characterized by its wide-ranging and deep-going delve into the global markets and customer demands. As VEICHI Electric sails into the European market, it carries with it the promise of a brighter, more interconnected future, powered by its unwavering dedication to innovation and international collaboration.